Channel 4 and Paramount's Channel 5 have finalised a landmark advertising partnership. Channel 4 is set to take over Channel 5's ad sales, shifting the over £300 million account from Sky. The merged sales team will advertise both channels from 2027. The agreement delivers a unified offering to advertisers. The announcement was made on 16 September 2026.
Sources & References
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Channel 4 sales to unite advertising for Channel 4 and 5 from 2027 - Señal News - Senal News
Channel 4 sales to unite advertising for Channel 4 and 5 from 2027 - Señal News Senal News
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Tennessee prepares to execute Christa Pike for the murder of Colleen Slemmer - News Channel 5 Nashville
Tennessee prepares to execute Christa Pike for the murder of Colleen Slemmer News Channel 5 Nashville
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Legal analyst on why Humphreys received stay of execution - FOX 5 Atlanta
Legal analyst on why Humphreys received stay of execution FOX 5 Atlanta
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Sky Tracker: Banks Channel - FOX5 Vegas
Sky Tracker: Banks Channel FOX5 Vegas
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Proposed drone manufacturing facility sparks intense backlash in tiny Tennessee town - News Channel 5 Nashville
Proposed drone manufacturing facility sparks intense backlash in tiny Tennessee town News Channel 5 Nashville